Everton have suffered a lot of pricey transfer market misfires in recent years, particularly under Farhad Moshiri’s topsy-turvy leadership. Significant payments have been thrown around carelessly, with Moise Kean joining the Toffees for an eye-watering £29 million in 2019, only for the Italian striker to score a dismal four goals in England.
The recent additions of Jarrad Branthwaite and Dwight McNeil, to mention a few, have demonstrated that the Toffees can operate astutely, but Moshiri’s CV contains far more blemishes than highlights, with this flop being one that Everton fans will regret. Moshiri’s signing of Cenk Tosun for Everton was a costly blunder, costing £27 million in 2018.
The Turkish striker would also bring with him a reputation as a deadly finisher, which he was anticipated to maintain in Merseyside as a new hero for Everton fans to applaud, having scored a remarkable 20 goals in 33 league games during his final full season at Beskitas. Tosun initially impressed the Goodison Park crowd with five goals in 14 league games during the 2017/18 season, but after signing midway through the season as a statement January acquisition, his scoring dried up.
In total, the former Blues number 14 scored 11 goals in 61 games, prompting football journalist Luke Gardener to describe Tosun as “toothless” when he was loaned out to Crystal Palace in 2020. The Turkish attacker has since returned to familiar territory in the Beskitas ranks, with a move to Super Lig giants Fenerbahce on the horizon this summer after rediscovering his shooting boots, but his transfer value has plummeted in comparison to his previously flashy £27 million price tag.
Tosun’s transfer value by 2024 It’s fair to say Everton overpaid for Tosun at the time, and his current value is a gloomy £1.4 million, according to Transfermarkt. Of course, the hit-and-miss forward is 33 years old today, compared to his Everton days, but he will be as ashamed by how much his value has gone since being viewed as a steal by the Toffees.
This drop in value did not happen instantly, as Tosun’s price fell throughout his miserable time in England, going from the much-discussed £27 million price tag to £12.5 million barely two years into his term. Now, the seasoned marksman will be concerned that the amount next to his name may fall even further while playing in his home nation, since Tosun has yet to score in five games with Fenerbahce.
Tosun had some bad luck with injuries during his unimpressive time in England, missing 16 games during the 2021/22 season due to a tendon tear, but Frank Lampard didn’t feel sorry for the Toffees dud when he let him leave in 2022. Everton will just hope they don’t face any more shockers like this when the transfer window reopens in January, as Sean Dyche hopes to keep his team in the Premier League for another season.
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